Our Story & Philosophy

We’re a couple of friends who live in the mountains of Colorado. We set out to make the shirts we always wished existed: comfortable enough for all-day adventures, refined enough for a night out, and durable enough to keep up with our lives.

Our Materials

We use a custom blend of Australian Merino wool and just the right amount of modern fibers like polyester and spandex. This balance keeps everything you love about Merino—temperature regulation, odor resistance, and all-day comfort—while eliminating the downsides like itchiness or delicate care. You can throw it in the wash, toss it in the dryer, and wear it again tomorrow.

From the mountains, for wherever your day goes.

- Mike & Adam, Founders of Aspen Merino